It’s all about deliverability
2008 March 23
Denise has an excellent post on deliverability.
I especially like the four cornerstones of successful email marketing in Reputation, Respect, Recognition and Relevance.
Give this post a read and add Denise to your blogroll as she has some very useful tips.
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thank you very much andrew for blogging about the deliverability post!
cheers,
denise