Successful Email Marketing – How It’s Done

I found this great little 9:00 min video on YouTube which talks about the basics of successful email marketing. While the concepts are nothing new to me, its worth a look for those of you wanting to learn more about this exciting medium. For us veterans, this is something we should already know, but if you don’t mind taking a refresher course, its worth a look. Enjoy

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email marketing, ISP, ESP, email, lists, segmentation, relevancy, content, deliverability, sender scores, HTML, text based, strategy, spam, legislation

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email marketing, ISP, ESP, email, lists, segmentation, relevancy, content, deliverability, sender scores, HTML, text based, strategy, spam, legislation