How to get fired from your email marketing job

I have a lot of fun at work with my colleagues. We are under quite a bit of pressure to perform so we are always thinking of wacky things at it pertains to email.  My colleague Jim is one funny dude.  The other day he sent me an email while in a meeting and made me chuckle. When I started to share it with the folks in my meeting, I lost it.  It was a “if I were drinking milk it would come out my nose laughter”.

Anyway, we have been talking about email acquisition a lot lately.  He came up with a way to just about capture almost every single email that comes to our site. I am going to copy his email word for word, but change the sites to protect the innocent.  Bottom line….try this at your company and it is bound to get you fired. I hope you find it as funny as I did.

1. Auto opt in everyone that places and order on your website

2. Auto opt in everyone that visits your site. (basically require that they give you an email address to see your site)

3. If the person opts out, send them an auto opt in email.

4. If they hit the report as spam button, send them an auto opt in email.

5. Send an auto opt in email to every email address on the internet.

Even if you don’t find this funny, who cares….email marketing dorks like me do and I had a great laugh on tuesday. Perhaps it was better because of what we are faced at our org…but maybe not.

As always, let me know what you think.

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