Email Acquisition Part 1: Buying Lists
January 27, 2009
tags: bad email practices, buying lists, email, email acquisition, email management, email marketing, email strategy, organic list growth
Q: I am a new business owner wanting to expand my business and thought email would be the way to go. I am thinking of buying a list so I can expand my database of people to send email too. Know any good list brokers who can help me?
A: Never ever buy a list to expand your list of contacts for your new business. Grow it organically. List buying is expensive and you never know what you are going to get.
Morale of the story: Take it from a guy that has been in the business for a long time and NEVER, EVER buy a list.
Technorati Tags:
email acquisition, buying lists, organic list growth, email, email marketing, email management, email strategy, bad email practices
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