Hey Sears email team….looks like you were testing some subject lines and creative yesterday on your back to school emails….good stuff guys…let me know which one won…the dedicated school email or the combo “other” stuff email.  C’mon…I know you want to tell me…and oh and like I have always said..the subject line is one of the most important things.  :-)

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sears, sears, com, sears email, email marketing, subject lines, testing, subject line testing, dynamic content, best practices

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