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Greetings, Subscriber

October 30, 2008

Whole Foods may have fresh vegetables and fruit, but they are downright rotten at personalizing emails.  The email below was sent to me today from them and it starts out with Greetings, Subscriber.

Why bother? I would just put Greetings in there or Hey You….as it would have felt more personal.

Word up Whole Foods, stop hugging your tree for a moment and hire someone who gets email personalization.

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